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Alexander Fundin

“We care about what happens after launch, because that is where commerce systems prove whether they actually work.”

Alexander Fundin
Co-founder & CEO, Bluemint
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Build something that keeps working

We respond within one business day. Most projects start with a short call with Alex to understand your business, your current setup, and where Bluemint can be useful.

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24h
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Nordic offices
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Commerce, applications, and integrations - built together.

We design, build, and run commerce platforms, custom applications, and integrations for online businesses across the Nordics. Senior people stay close to the work, from first decision to long-term support.

Platforms we work with
  • Adobe Commerce
  • Norce
  • Hyvä
  • and more…→
Offices

Quick Links

  • Projects
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Products

  • nShift Checkout for Magento 2
  • bluemint components
  • Custora - bluemint AI
  • Pricekeeper

Resources

  • Strategy & audits
  • Design
  • Commerce
  • How we work
  • Careers
  • Partners
  • Digital solutions

Technology

  • Magento / Adobe Commerce
  • Crystallize
  • Magento
  • WooCommerce
  • Sanity.io
  • BigCommerce
  • Akeneo PIM
  • Shopify
  • Medusa
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Partners - Bluemint INT
Bluemint

Partners we work with.

Commerce platforms, integrations, payment, fulfillment, analytics, and AI. We work with the partners that fit your operation, and we will tell you when one does not.

How we choose

Three rules we hold to.

  1. 01

    Fit first.

    We recommend the partner that fits your operation, not the one that pays the highest referral. If a partner is wrong for your shape, we will say so, even when it costs us.

  2. 02

    Long-term over launch.

    We pick partners we can keep working with for years. Anything that runs for a year and disappears is not a partner; it is a one-time vendor.

  3. 03

    Open about the relationship.

    Some of our partners have referral arrangements with us. We disclose that when it matters. The recommendation always comes from fit, not from the arrangement.

Directory

Partners we work with.

Platforms, payments, content, marketing, and logistics. Internal links point to our service pages where we go deeper; the rest go to the partner.

Commerce platforms

07

Storefronts we build, customise, and run in production. Magento and Adobe Commerce is the deepest expertise; the rest we use where they fit better.

  • Magento / Adobe Commerce→

    Open Source and Commerce. Our deepest platform: fifteen years of builds, integrations, and long-term operations.

Hyvä↗

Modern Magento storefront theme. Faster, cleaner, easier to maintain than Luma.

  • BigCommerce→

    SaaS commerce when the team wants to ship without owning hosting.

  • Crystallize→

    Headless commerce + structured content for catalogues that need editorial depth.

  • Medusa→

    Open-source headless commerce engine for teams that want full control of the stack.

  • Norce→

    Nordic commerce platform with strong PIM, pricing, and B2B handling out of the box.

  • WooCommerce→

    WordPress-native commerce for content-led catalogues and smaller storefronts.

  • Content & PIM

    03

    Where product data and editorial content live before they reach the storefront.

    • Akeneo PIM→

      Product information management. Where the catalogue master lives before it reaches commerce.

    • Sanity→

      Structured headless CMS. Editorial content, marketing pages, and rich landing experiences.

    • Feed PIM↗

      Lightweight PIM and feed management when full Akeneo is too much.

    Payments

    05

    Checkout providers we integrate across Nordic and European storefronts.

    • Kustom↗

      Buy-now-pay-later and invoicing checkout used widely across the Nordics.

    • Svea↗

      Payments, invoicing, and credit for Nordic merchants.

    • Dintero↗

      Norwegian payment platform with unified checkout and orchestration.

    • Vipps↗

      Default mobile wallet for Norwegian and Danish shoppers.

    • Qliro↗

      Swedish one-click checkout with invoice and instalment options.

    Marketing & personalisation

    10

    Tools we plug in when the storefront needs to react to behaviour, prices, or campaigns.

    • Klaviyo→

      Behavioural email and SMS tied to commerce events. Our most-integrated marketing tool.

    • Pricekeeper→

      Our own AI-driven repricing engine for Magento and Norce.

    • Videoly↗

      Curated product videos on PDPs, sourced from manufacturers and creators.

    • PriceShape↗

      Competitor price monitoring and dynamic repricing across the Nordics.

    • Reachu↗

      Embed shoppable products inside content and creator channels.

    • HelloRetail↗

      Personalised search, recommendations, and emails for mid-market retailers.

    • Lipscore↗

      Product and store reviews used widely on Nordic storefronts.

    • Sleeknote↗

      On-site campaigns and lead capture with rule-based targeting.

    • Diggecard↗

      Digital gift cards and vouchers integrated into commerce checkouts.

    • Clerk↗

      Search, recommendations, and email automation for commerce sites.

    Logistics & fulfilment

    05

    Carriers, warehousing, and order orchestration we wire into checkouts and back-office.

    • nShift→

      Multi-carrier shipping platform with checkout, label, and tracking integrations.

    • Ingrid↗

      Delivery experience platform: checkout time-slots, tracking, and returns.

    • Ongoing Warehouse↗

      Warehouse management system used by Nordic 3PLs and in-house operations.

    • Bring↗

      Posten Norge / Bring carrier services. We maintain a Magento module. See /products/bring.

    • Omnium↗

      Order management and unified commerce backbone for Nordic retailers.